South Station Digital Domination
October 15, 2012
Boston’s South Station will be getting a mini makeover come 2013. Blue Outdoor, a New York based agency, will install two twin high-resolution 17.7×10 foot digital screens in New England’s busiest transportation facility. These screens are designed for advertising to engage with South Stations’ 4 million monthly commuters.
Installation will take place between mid-November and late December and is expected to be complete by the end … Continue reading
South Station to receive digital advertising screens by 2013
October 3, 2012
High-resolution advertisements are expected to appear in South Station by 2013, a development that could provide an anticipated $1 million in annual revenue for the Massachusetts Bay Transportation Authority.
Blue Outdoor, a media company based in New York, will install two twin 17.7-by-10-foot large format digital screens with audio designated for advertising by the end of the year.
Evan Seigerman, president of Blue Outdoor, said there is a big move … Continue reading